Karen Fredricks, noted author of thirteen books on various CRM software programs, has published her latest book on Zoho One Essentials: Mastering Zoho CRM, which provides user-friendly instructions on basic and advanced Zoho features.
According to Fredricks, “As a top Zoho Consultant, I have a vast amount of experience that enables me to identify the stumbling blocks users face when using new software. Mastering Zoho CRM is my fourteenth book on contact management software. I designed the book to provide simple steps to help you master Zoho CRM software features. You will learn to use Zoho CRM so that you will be able to transition from being a Zoho user to being a Zoho power-user.”
Client relationship management, or CRM, is the term used to describe software that helps businesses manage their customer relationships. It entails activities like entering and monitoring leads, following up on those leads, converting leads to contacts, and finally, converting leads to deals. From a management standpoint, one may monitor the performance of the sales staff, generate and use reports, and acquire information about your predictions and selling cycles.
Zoho One is a set of applications that work together to run an entire business in the cloud. Zoho CRM, one of the Zoho One applications, increases the effectiveness of sales and marketing efforts through advanced contact management and automation.
The book, Mastering Zoho CRM, is designed to provide step-by-step instructions that enable users to complete each task as quickly and efficiently as possible. By learning to use Zoho CRM effectively, users get the best out of customer-facing teams by leveraging robust automation, comprehensive analytics, personalized solutions, and a host of other features.
By reading and learning from the book Zoho One, Mastering Zoho CRM, users will learn to :
- Keep all the business contact details in one place, including name, company, phone numbers, mailing addresses, and e-mail addresses.
- Track important discussions and actions and make dated notes for each connection.
- Record all interactions they have had or will have with a contact, and keep a calendar cross-referenced with the relevant contact.
- Access reports and dashboards to gain insight into the company’s operations using the data in the database.
- Merge users’ contact information into templates for marketing campaigns and other uses. Merged documents can be mailed, faxed, or emailed.
- Utilize the forecasting tools integrated into the sales pipeline to manage it.
Simply said, the purpose of a strong CRM product, like Zoho CRM, is to help users operate their business more efficiently, effectively, and successfully. You can find the book Zoho One: Mastering Zoho CRM on Amazon.
About Karen Fredricks
Karen Fredricks, President of Tech Benders, is the author of 14 books, including titles on ACT!, SugarCRM, Outlook, Outlook Business Contact Manager, and Microsoft Office Live. Fredricks, who has over 20 years of CRM consulting experience, holds numerous software certifications and has an in-depth understanding of the operational, sales, and marketing requirements of businesses in various industries. She is an ACT! Certified Consultant, a Diamond ACT! VAR, and a Zoho Authorized Consultant. She is a well-known expert in the field of CRM software and was selected by LinkedIn Learning to develop a series of ACT! and Outlook training videos. For further information, contact Karen Fredricks of Tech Benders at 561-470-5450, Ext 1.
About Tech Benders
Tech Benders specializes in Act! and Zoho sales and marketing processes, custom reports, and ACT! Database repair and Zoho conversions. Tech Benders maintains offices in Florida, California, New Mexico, and Oregon and uses state-of-the-art tools to remotely support ACT! and Zoho users worldwide. Tech Benders works with clients to make their businesses more efficient, effective, and therefore more profitable.
