In recent years, there’s been a notable shift in the CRM landscape. A growing number of businesses that once relied on Act! are now jumping ship to Zoho CRM. If you’ve been scratching your head wondering why, let’s break it down.
The Decline of Act!
For 40 years Act! has been a fixture in the CRM world, especially for small to mid-sized businesses. But like an old car that hasn’t been serviced in years, it’s started showing its age. Users are increasingly reporting issues like buggy software, slow performance, and limited integrations. (PCMag, TrustRadius)
And let’s not overlook the shrinking pool of resources. Act! has faced challenges in keeping up with customer support demands and rolling out updates that truly move the needle. For businesses that depend on smooth operations, these frustrations can be the straw that breaks the camel’s back. (G2 Reviews)
Enter Zoho CRM: The Rising Star
Meanwhile, Zoho CRM has been on a roll. Zoho isn’t just a CRM—it’s an ecosystem. With constant feature updates, a user-friendly interface, and seamless integration across a suite of tools, Zoho is like the shiny new sports car of CRMs. (Forbes)
One major draw? Zoho’s flexibility. Whether you’re a startup, a growing business, or an established enterprise, Zoho tailors its offerings to fit your needs. Plus, its pricing is refreshingly transparent, and its support team is robust. Throw in features like AI-driven insights, advanced automation, and mobile-friendly design, and it’s no wonder businesses are making the switch. (Zoho Official Blog)
The Bottom Line
Act! may have been the go-to CRM in the 1990’s, but the tech world doesn’t wait for anyone. As Act!’s functionality and resources lag behind, Zoho CRM is seizing the opportunity to shine with its innovative approach and customer-centric philosophy.
If you’re considering a CRM change, it might be time to ask yourself: do you want to wrestle with dated software or ride the wave of innovation? For many, the answer has been clear—Zoho CRM is the future. Interested in moving away from Act? Call Karen at 561.470.5450 x1.
