Help! My CRM Software Has Fallen and Can’t Get Up
Rome wasn’t built in a day and neither was your database. However, if you stick to my 5 simple Commandments you’ll soon be reaping the benefits of an effective CRM solution!
Rome wasn’t built in a day and neither was your database. However, if you stick to my 5 simple Commandments you’ll soon be reaping the benefits of an effective CRM solution!
A common question I’m asked is whether there is an easy way to add the incoming leads you receive from a website form directly into an ACT! database. My answer is a resounding YES.
It’s amazing what you can do online, for free, in terms of connecting with your potential and existing customers right now! What’s really great is that it doesn’t take a lot of time, and it’s a great place to promote your uniqueness and your personality.
If spring represents the time to clean-up your database, then summer should represent the time for the smart e-marketer to ramp up their marketing efforts. Take advantage of the slow time to plot your future marketing efforts.
Maybe you can’t offer a secret menu, but you can make your customers feel like insiders by treating them like members of the family. And although you might not garner celebrity endorsements, you can ask for referrals or post positive comments on your website.
Like it or not, unless you’re working for one of the Fortune 500 companies you too are an underdog when it comes to your business. It’s an uphill battle to get your name to stand out against the competition.
The biggest advantage of using ACT is to improve your marketing efforts. Here’s a few simple tips to turn your ACT database into a lean, green, Marketing Machine!