The holiday season is quickly approaching. Your events calendar is filling up twice as fast. Between the marketing meetings and researching your target market for segmenting, you barely have time to breathe. The note you wrote yourself about the lunch meeting with a long-time customer was accidentally thrown away and it completely slipped your mind…
Many of you already know the common definition of assume; if not, look at the word again and break it into smaller pieces: ass_u_me because that’s just what happens when you “assume” something. ACT E-Marketing is a wonderful tool. It’s easy, inexpensive and it works directly from ACT. And, as is the case with all…
Put yourself in the shoes of your prospects when designing marketing materials. What has more appeal – a sales pitch or useful information? Which one would entice you enough to open it and which one would be instantly deleted?
I received a rather bizarre e-mail last Saturday night just as I was getting ready to enjoy a lovely evening at a Marlins game. It came in to my business account from my Yahoo account and was asking me to send money to myself.
Sending an e-mail blast in ACT can be a pain. Learn how to send ACT e-blasts with a minimal amount of pain and effort!