CRM Expert, Author, Trainer & Zoho Consultant
Karen Fredricks is the President of Tech Benders, an Advanced Zoho Partner specializing in CRM consulting, training, and database conversions. With more than 20 years of CRM experience, Karen has helped hundreds of businesses improve sales, marketing, and customer management processes.
Karen is the author of 14 CRM and technology books and has created professional training courses for LinkedIn Learning. She is recognized for making complex technology easy to understand and implement.
Under Karen’s leadership, Tech Benders has successfully converted nearly 400 databases from Act!, Salesforce, HubSpot, spreadsheets, and other systems into Zoho CRM and Zoho One.
Her expertise includes:
- Zoho CRM and Zoho One consulting
- Act! to Zoho migrations
- CRM implementation and customization
- Workflow automation
- CRM training
- Database repair and recovery
Karen regularly conducts webinars, training sessions, and consultations for organizations looking to get more value from their CRM investment.
At Tech Benders, our mission is simple: help businesses bend technology to their needs—not the other way around.